11/11 is Pocky & Pretz Day! We are holding an interesting campaign this year, as well.

11/11 has finally come this year.

Today is “Pocky & Pretz Day”, a day to celebrate two snacks popular in many countries.

To celebrate, glico, the maker of Pocky and Pretz, is holding a campaign to mark the day.

*Pierce the world!! POCKY POLE PROJECT

The project: at 11:11:11 A.M., a skydiver will dive from 1,111 meters holding large Pocky and Pretz sticks. At 111 meters, the diver will let go of the sticks, and if the sticks pierce the targets, it will be considered a success.

Will it really work?

*Aiming for a Guinness World Record with Pocky photos!

Take a picture with Pocky and/or Pretz, and submit it through the application form.
This campaign is to try to create the largest photo montage in the world, including your photograph.

We’re also having a TV commercial campaign, along with other fun activities.
On 11/11, go out and have a Pocky or Pretz!